NewzVille Desk
Ayush Pavillion at the India International Trade Fair (IITF) 2025, is attracting visitors is a great extent. The pavilion made by the Ministry of Ayush is showcasing the best of India’s traditional healthcare heritage under the theme “आयुष के साथ – स्वस्थ भारत, श्रेष्ठ भारत.”
The thematic stalls in the Ayush Pavilion have emerged as one of the most visited attractions of the fair, drawing thousands of visitors keen to explore holistic wellness solutions rooted in Ayurveda, Yoga, Naturopathy, Unani, Siddha, Sowa-Rigpa, and Homoeopathy.
Each stall highlights a distinct aspect of Ayush health systems—ranging from digital diagnostics and dietary demonstrations to interactive games and expert consultations.
The pavilion is designed to engage visitors of all age groups through participatory activities, live demos, and educational sessions.
A central attraction at the pavilion is the stall of the All India Institute of Ayurveda (AIIA), which is highlighting Ayurveda-based dietary practices through a detailed presentation of functional food products and their therapeutic benefits.
The institute is displaying items such as Ragi Nachos, Sunthyadi Laddoo, Ragi–Urad Laddoo, Mudga Soup Premix and Yavadi Saktu, all prepared in accordance with classical Ayurvedic principles.
Experts at the stall are explaining how these preparations support improved nutrition, especially in areas such as anemia management, immune system enhancement and digestive wellness.
Visitors are also receiving educational booklets containing recipes, preparation methods and information on the role of traditional grains, herbs and spices in strengthening the body’s natural resilience.
The National Institute of Ayurveda (NIA), Jaipur has brought a comprehensive display that aligns with the ‘Ayush Food’ theme. The institute is presenting a range of Sattvic dietary products including Triphala Jam, Rejuvenating Granules and Ragi Biscuits, along with personal care items such as Aloe Vera Gel, Lip Balm and Foot Cream made using authentic Ayurvedic ingredients.
Rashtriya Ayurveda Vidyapeeth (RAV) is showcasing an array of Ayurveda-based nutritional products under the Ayush Aahar theme. Its stall features items such as Poshak Cookies (Til, Ajwain and Jeera), Annie Bread, Jeetayu Tea, Enppy Drink and Full Moon Chocolate, which highlight the integration of Ayurvedic principles into daily diet.
To engage visitors, RAV is also conducting a Millet Quiz that raises awareness on the benefits of millets in Ayurveda.
The Morarji Desai National Institute of Yoga (MDNIY) is contributing to the pavilion through a series of yoga-based demonstrations and educational activities. The institute is offering guided sessions on the Common Yoga Protocol, rhythmic yoga demonstrations, interactive yoga quizzes and short “Y-Break” practices for the working people.
The stall by the Central Council for Research in Unani Medicine (CCRUM) and the National Institute of Unani Medicine (NIUM) features traditional Unani foods such as Harrera, Unani Qahwa, Halwa Gheekwar, Gulqand and Talbeena-based barley products, followed by explanations on their therapeutic significance within the Unani dietetic framework.
The Siddha system is being jointly showcased by the National Institute of Siddha (NIS), Chennai, and the Central Council for Research in Siddha (CCRS), with a focus on preventive health, nutrition and public awareness. Under the “Ayush Aahar” theme,
The Central Council for Research in Homoeopathy (CCRH) has set up a comprehensive stall displaying research publications, posters, digital content and information on clinical studies and safety protocols in Homoeopathy.
The National Institute of Sowa-Rigpa is offering visitors insights into the ancient healing traditions of the Himalayan region. The stall features detailed information on Sowa-Rigpa diet, therapeutic regimens and herbal formulations.
The National Medicinal Plants Board (NMPB) is presenting a live exhibition of medicinal plants, followed by detailed information on their identification, cultivation and therapeutic applications. Educational material describing home-based uses of herbs is being distributed to visitors.
