NewzVille Desk
A house is built with bricks and beams, but a home is glorified by the presence of those who cheered for you until you reached the finish line, with getting the….long awaited….key of your ‘Dream Home’.
There are milestones in life that we check off a list, and then there are moments that fundamentally shift the ground we stand on, to get it done with the final whistle, sounds louder than the trumpet.
The whistle is blown by Godrej Properties marking the handover of homes at Godrej South Estate in Okhla, New Delhi, with the initiative of ‘Shubh Aarambh’.
The Shubh Aarambh ceremony was organized on 30 January 2026 with the presence of celebrity designer and entrepreneur Riddhima Kapoor Sahni.
About Godrej South Estate
Godrej South Estate spans across expansive acres of lush greenery, offering an idyllic setting for those looking to create their dream home in a peaceful environment.
TheEstate is positioned as a wellness-led residential enclave in South Delhi, responding to growing concerns around health, air quality and quality of life in dense urban environments.
The project aimed at improving both indoor and outdoor air quality.
According to Godrej Properties, these design choices are intended to support everyday comfort and long-term well-being, rather than serving as lifestyle add-ons.
CTFA and MFFA Technolgy for Holistic Air Quality
One of the key highlights of Godrej South Estate is its use of advanced clean-air technologies. The project incorporates Centralised Treated Fresh Air (CTFA) systems within indoor spaces, ensuring a steady supply of filtered fresh air to homes.
Outdoor areas are supported by Mechanical Filter-less Fresh Air (MFFA) systems, designed to improve air circulation across open spaces.
Godrej Properties stated that these special integrated technologies have resulted in measurable improvements in both indoor and outdoor air quality, underlining how residential design can actively contribute to healthier living environments.
What CEO, Geetika Trehan Says
Geetika Trehan, CEO – North Zone, Godrej Properties, says Shubh Aarambh reflects how the company views the responsibility of delivering homes…the handover marks the beginning of a carefully curated living experience, shaped by changing homebuyer aspirations.
Trehan says luxury today is increasingly defined by wellness, thoughtful design and everyday liveability.
From air quality and open spaces to overall planning, wellness considerations have been embedded into the fabric of Godrej South Estate, she adds.
Riddhima’s Appreciation
Speaking at the event, Riddhima Kapoor Sahni said she was impressed by the concept of Shubh Aarambh and its focus on turning a home handover into a meaningful celebration.
She highlighted the importance of wellness-driven design in today’s urban context, particularly in Delhi. According to her, features such as clean-air technologies are no longer optional luxuries but essential elements of modern living.
She also noted the sense of community forming at Godrej South Estate, describing it as a place that balances health, luxury and quality of life.
Riddhima added that Godrej Properties’ approach stood out for treating the handover not as a transaction, but as the start of a new chapter for families, marked with care and intention.
With Shubh Aarambh at Godrej South Estate, Godrej Properties has reinforced its focus on wellness-led housing and experience-driven development. As urban homebuyers place greater emphasis on health, sustainability and community, initiatives like these signal a broader shift in how residential projects are being conceived and delivered in India’s cities.
