NewzVille Entertainment
WAVES Bazaar – India’s first international e-marketplace for film, media, and AVGC-XR sector entered into the North America. It happened with the launch of Bharat Pavilion at the Toronto International Film Festival (TIFF) on 4 September, 2025.
The Pavilion was inaugurated by the Joint Secretary, Union Ministry of Information & Broadcasting, Ajay Nagabhushan, and Acting Consul General of India in Toronto Kapidhwaja Pratap Singh, in the presence ofCameron Bailey, CEO, Toronto International Film Festival.
Bharat Pavilion focuses on WAVES Bazaar. Organized by the National Film Development Corporation (NFDC). WAVES Bazaar is a global e-marketplace bringing together creators and buyers from film, television, streaming, gaming, animation, music, and AVGC-XR.
The platform facilitates networking, buyer-seller interactions, project showcases, and collaborations, enabling Indian creators and international stakeholders to engage in meaningful partnerships.
The multi-pronged discussions, after the inauguration, focused on the importance of WAVES and its outcomes, WAVES Bazaar’s potential as a bridge between Indian and international creative economies, and explored the possibility of collaboration in establishing a dedicated Film Market at TIFF in the near future.
